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03/03/2015BCC
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Last modified
6/27/2018 3:40:39 PM
Creation date
3/23/2016 9:14:59 AM
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Meetings
Meeting Type
BCC
Document Type
Minutes
Meeting Date
03/03/2015
Meeting Body
Board of County Commissioners
Book and Page
18
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H:\Indian River\Network Files\SL00000J\S0005J0.tif
SmeadsoftID
14645
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5. PROCLAMATIONS and PRESENTATIONS <br /> 9:01 A. Presentation by Janet Ady, Ady Advantage, of the proposed Economic <br /> a.m. Development Positioning Analysis &Action Plan --- <br /> Community Development Director Stan Boling recalled the Board's <br /> approval on June 17, 2014, to hire Ady Advantage (a/k/a Ady Voltedge) <br /> to develop an Economic Development Strategic Target Industry <br /> Assessment and Action Plan, and reported that Phase I of the contract <br /> services, Development of an Action Plan, is almost complete. Director <br /> Boling recommended that the Board accept the plan with any changes <br /> or additions made following Ms.Ady's presentation. <br /> Janet Ady, President & CEO, Ady Advantage, through a Power Point <br /> Presentation, provided a comprehensive overview of the Economic <br /> Development Strategic Positioning Target Industry Assessment & <br /> Action Plan. During her presentation, Ms. Ady provided an outline and <br /> in-depth analysis of the following six recommendations proposed in the <br /> plan: <br /> Strategy 1: Business Retention and Expansion (BRE) <br /> Strategy 2: Target Industry Analysis Focusing on Recruitment Efforts <br /> Strategy 3: Refresh the Indian River County brand <br /> Strategy 4: Develop Stand-Alone Economic Development Website <br /> Strategy 5: Leadership in Presentation of Sites and Buildings <br /> Strategy 6: Continued Support Regional Economic Development Efforts <br /> A broad-ranging discussion ensued as the Board and Ms. Ady discussed <br /> the Industry Assessment and Action Plan. <br /> Commissioner O'Bryan mentioned that the County's recruitment <br /> materials should showcase staffs ability to help firms through planning <br /> and permitting processes. <br /> Ms. Ady advised Commissioner O'Bryan that the best way to <br /> accomplish that would be to mention the industries that are already in <br /> the County. <br /> The Chairman invited public input; there was none. <br /> ON MOTION by Commissioner Flescher, SECONDED by <br /> Commissioner Zorc, the Board unanimously: (1) accepted the Strategic <br /> Positioning, Target Industry Assessment & Action Plan as presented, <br /> with an amendment to the Elevator Pitch to highlight industries in the <br /> County; and (2) approved to proceed with Strategy 2: Detailed Target <br /> Industry Analysis; Strategy 3 (Phase II) Branding and Marketing; <br /> Strategy 4, Stand-Alone Economic Development Website; Strategy 5, <br /> Provide leadership in the presentation of sites and buildings; and <br /> Strategy 6, Continue to support regional economic development efforts. <br /> Board of County Commission Meeting Page 2 <br /> March 3,2015 <br />
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