12/12/2017 - Laserfiche WebLink

Home Browse Search

Cultural Tourists Spend More The 768 audience survey respondents were asked to provide the ZIP code of their primary residence, enabling researchers to determine which attendees were local residents (live within Indian River County) and which were nonresidents (live outside Indian River County). In Indian River County, researchers estimate that 74.9 percent of the 346,697 nonprofit arts attendees were residents; 25.1 percent were nonresidents. Nonresident attendees spent an average of 140 percent more per person than local attendees ($45.36 vs. $18.90) as a result of their attendance to cultural events. As would be expected from a traveler, higher spending was typically found in the categories of lodging, meals, and transportation. When a community attracts cultural tourists, it harnesses significant economic rewards. - TABLE 4- Event -Related Spending,by Arts and C61ture,Event Attendees Totaled $8.9 million in Indian River Indian the cost of event admission) . Residents Residents j Nonresidents I J All Indian RiverCounty , Event Attendees $4.93 Total Attendance $5.32 Meals Before/After Event Percent of Attendees $15.10 oil. Average Dollars Spent Per Attendee : '1 $10.28 Total 9t $0.43 -An Indian River i Residents i 1Indian River Couniy'- Refreshments/Snacks During Event $4.93 $6.48 $5.32 Meals Before/After Event $8.35 $15.10 $10.05 Souvenirs and Gifts $3.23 $10.28 $5.00 Clothing and Accessories $0.43 $2.66 $0.99 Ground Transportation $1.35 $3.97 $2.01 Event -Related Child Care $0.16 $0.07 $0.14 Overnight Lodging (one nighl only) $0.45 $6.80 $2.05 Other $0.00 $0.00 $0.00 Total Per Person Spending $18.90 545.36 S25.56 AMERICANS FOR THE ARTS I Arts & Economic Prosperity 5 T.116