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An Example of How to Use the Audience Spending Calculator Tables(on the preceding page): An administrator wants to determine the total economic impact of the 25,000 total attendees to his/her organization's nonprofit arts and cultural events on full-time equivalent(FTE)employment in Indian River County. The administrator would: 1. Multiply the total attendance by the percentage of attendees that are residents; 2. Multiply the result of step I by the average per person event-related expenditure for residents; 3. Multiply the total attendance by the percentage of attendees that are nonresidents; 4. Multiply the result of step 3 by the average per person event-related expenditure for nonresidents; 5. Sum the results of steps 2 and 4 to calculate the total estimated event-related audience spending; 6. Divide the resulting total estimated audience spending by 100,000;and 7. Multiply that figure by the FTE employment ratio per$100,000 for Indian River County. Thus,25,000 times 74.9%(from Table 8 on the preceding page)equals 18,725; 18,725 times$18.90(from Table 8)equals$353,903;25,000 times 25.1%(from Table 8)equals 6,275;6,275 times$45.36 equals$284,634; $353,903 plus$284,634 equals$638,537,$638,537 divided by 100,000 equals 6.39; 6.39 times 2.03 (from the top row of data on Table 9 on the preceding page)equals a total of 13.0 full-time equivalent jobs supported(both directly and indirectly)within Indian River County by that nonprofit arts and cultural organization. Using the same procedure,the estimate can be calculated for resident household income as well as for local and state government revenue. Making Comparisons with Similar Study Regions For the purpose of this analysis and unique report, the geographic region being studied is defined as Indian River County, Florida. According to the most recent data available from the U.S.Census Bureau,the population of Indian River County was estimated to be 144,755 during 2015. For comparison purposes,458 pages of detailed data tables containing the study results for all 341 participating study regions are located in Appendix B of the National Statistical Report. The data tables are stratified by population,making it easy to compare the findings for Indian River County to the findings for similarly populated study regions(as well as any other participating study regions that are considered valid comparison cohorts). The National Summary Report and National Brochure are available both by download (free)and hardcopy (for purchase). The National Statistical Report(more than 500 pages in length) is available by download only.All documents and resources can be found at www.AmericansForTheArts.org/Economiclmpact. AMERICANS FOR THE ARTS I Arts&Economic Prosperity 5 17