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g P INDIAN RIVER COUNTY, FLORIDA MEMORANDUM TO: Jason E. Brown; County Administrator THROUGH: Stan Boling, AICP; Community Development Director Phillip J. Matson, AICP; MPO Staff Director FROM: Brian Freeman, AICP; Senior Transportation Planner DATE: January 25, 2019 SUBJECT: Approval of Agreement for Transit Advertising Services between Indian River County and Sunup Advantage, LLC It is requested that the information herein presented be given formal consideration by the Board of County Commissioners at its regular meeting of February 5, 2019. DESCRIPTION AND CONDITIONS Indian River County is the Designated Recipient of state and federal transit funding for the Sebastian -Vero Beach urbanized area. Those funds are passed through to the Senior Resource Association (SRA), Indian River County's designated transit service provider, which operates the GoLine (fixed route) and the Community Coach (demand response) transit services. Throughout the United States, transit systems use advertising revenue as a potential additional source of funding. In 2012, the County began a program that allowed advertising to be placed on GoLine and Community Coach transit vehicles and used the revenues as an additional source of local funds to support the transit system. Management of the advertising program is performed by a third party, who is selected through a Request for Proposals (RFP) process. Revenues from the transit advertising program are used as a second source, in addition to the County's General Fund, for the required local match to state and federal grants. Although revenue varies from year to year, the program has generated an average of $34,000 each year since it began in 2012. In 2018, the original contract expired, and county staff initiated an RFP selection process for a new transit advertising manager (RFP# 2018071). At its November 13, 2018 meeting, the Board approved the selection of SunUp Advantage, LLC for management of the County's transit advertising program. Since then, County and SRA staff have negotiated an agreement with SunUp Advantage, LLC (See Attachment #1). The term of the agreement is for three years with an optional three-year C:\Users\legistar\AppData\Local\Teirip\BCL Technologies\easyPDF 8\@BCL@300E77B2\@BCL@300E77B2.docx 108