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RECOMMENDATIONS <br />The gender pay gap is unlikely to go away on its own, but there are many things that can <br />make a difference. Here are some steps that individuals, employers, and policymakers can <br />take to ensure fair pay. <br />INDIVIDUALS <br />Because most employers have latitude when it <br />comes to pay, negotiating one's salary can pay off. <br />While women can't negotiate around discrimination, <br />it is helpful for them to know their market value and <br />to push for better wages. Traditionally, it has been <br />socially acceptable for men to negotiate for raises <br />because negotiating conforms to the stereotype of <br />men as assertive. But negotiation is especially tricky <br />for women because some behaviors that work for <br />men, like self -promotion and assertiveness, may <br />backfire on women (Carter Er Silva, 2011; Bowles & <br />Babcock, 2013). Knowing what your skills are worth, <br />making clear what you bring to the table, emphasizing <br />common goals, and maintaining a positive attitude are <br />some negotiation tactics that have been shown to be <br />effective (Babcock Er Laschever, 2008). <br />To empower women with the skills they need to <br />successfully negotiate salary and benefits, AAUW offers <br />salary negotiation workshops. Start Smart is designed <br />to help college women who are about to enter the <br />job market, and Work Smart offers training to women <br />already in the labor force, training them to negotiate <br />for a new job, raise, or promotion. These workshops <br />help women determine their market worth based on <br />their skills, experience, performance, qualifications, and <br />responsibilities on the job. And they provide the tools <br />and business strategies women need to successfully <br />negotiate for fair pay for the rest of their careers. <br />Additionally, individuals can also take steps to influence <br />employers and governments—letters to your legislators <br />and local papers, blogs, and tweets are just a few <br />examples. Joining an organization like AAUW can <br />make all of these activities easier, especially if you use <br />our templates and resources and connect with our <br />network of activists. <br />EMPLOYERS <br />Equal pay is important for legal and ethical reasons, <br />but it can also be good for employers' bottom lines <br />and employee recruitment and retention. Believing <br />that an employer is fair improves workers' morale <br />(Cohen-Charash Er Spector, 2001; Kim, 2009). Work <br />performance has also been linked to the perception <br />of organizational justice (Colquitt et al., 2001). In other <br />words, workers who believe that they are paid fairly are <br />more likely to contribute their best effort to the job. <br />Surveys have also found that employee satisfaction <br />is highly connected to whether employees feel they <br />AAUW o www.aauw.org <br />are paid fairly and how fair and transparent their <br />employer's approach to pay is, but women are more <br />likely to feel "in the dark" about compensation in the <br />workplace (Payscale, 2017; Glassdoor, 2015). <br />There are many practices employers can voluntarily <br />implement to help close the wage gap, including <br />analyzing their wage data and conducting regular pay <br />audits; prohibiting retaliation against their employees <br />for discussing, disclosing or inquiring about their <br />wages; and eliminating the practice of using prior <br />salary history to set the wages of new employees. <br />THE SIMPLE TRUTH ABOUT THE GENDER PAY GAP 1 Fall 2018 Edition <br />