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SECTION III DESCRIPTION OF SERVICES TO BE PROVIDED The County of Indian River is seeking proposals from national, regional and local licensed commercial real estate agencies that have the experience, nationwide network reach, infrastructure and personnel to market, secure and sell or lease real estate owned by the County. The professional real estate broker services required by the County in connection with this RFP covers the entire spectrum of those services customarily provided by commercial real estate brokers and/or firms. Such professional real estate services that may be required to be provided to the County include but are not limited to the following: • Competitive Market Analysis (CMAs). • Advertising Plan(s). • Promotion Venues- (refers to how and through what venues you intend to promote the property). • Develop sale and/or lease strategies. • Develop and distribute marketing materials to potential buyers and/or tenants and report results to the County on an agreed upon frequency. • Participate in site tours and/or other events concerning a showing of the property. • Analyze and qualify offers from potential buyers. • Presentations at public meetings may be required. • Recommendation or repair, inspection or maintenance issues that are critical to the ability to sale or lease the property. • Showing of properties. • Negotiating with buyers on behalf of the County. • Property Listing and Sales Services. • Conduct background checks, credit and reference checks on any tenants. • All other customary brokerage activities and services associated with real estate transactions. 1. The County is currently evaluating all County owned property and identifying properties to be sold and/or leased. Current zoning on identified parcels will vary. The Board of County Commissioners may consider Future Land Use amendments and rezoning of individual properties to the 'highest and best' classification for maximum valuation. In addition, to appeal to the investment community, the County may bundle properties by either zoning classification, geographic area, or other potential groupings as suggested by the Broker / Agent selected. 2. The Broker/Agent will provide integrated listing and marketing services including, but not limited to, Costar and Multiple Listing Service (MLS), and other professional listing services (residential, commercial, etc.), appropriately placed advertising, targeted marketing, advice for maximizing building interior or curb appeal, proposing redevelopment potential to developers and investors, showing the property to prospective buyers or tenants and procuring offers to buy or lease the property as determined by the County. These services will include, at a minimum, the following deliverables: • Establish a national and local marketing strategy that employs multiple types of advertising including, but not limited to, internet exposure (MLS, CoStar, LoopNet, etc.), signs, email blasts, trade group event attendance, alternate trade publication strategies, etc.; to yield the highest financial benefit for the County. All advertising is at the expense of the listing agent.