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Agreement <br />AGREEMENT FOR TRANSIT ADVERTISING SERVICES <br />INDIAN RIVER COUNTY <br />and <br />SunUp Advantage, LLC <br />THIS AGREEMENT FOR TRANSIT ADVERTISING SERVICES ("Agreement") entered into this 11th day <br />of February 2025, by and between the Indian River County, a political subdivision of the State of Florida, <br />whose address is 180127th Street, Vero Beach, Florida, 32960, hereinafter referred to as the "COUNTY," <br />and SunUp Advantage, LLC, hereinafter referred to as the "CONTRACTOR." <br />WITNESSETH THAT: <br />WHEREAS, COUNTY has publicly submitted a Request for Proposal (RFP), #2025017, for services to <br />manage the sale and placement of advertising on County public transit vehicles; and <br />WHEREAS, CONTRACTOR timely submitted a Proposal for Transit Advertising Services that meets the <br />standards set forth in the RFP; and <br />WHEREAS, CONTRACTOR and COUNTY desire to enter into this Agreement to perform such services for <br />a three year period subject to the terms of this Agreement. <br />NOW, THEREFORE, in accordance with the mutual terms, understandings, conditions, promises, <br />covenants, and payment hereinafter set forth, and intending to be legally bound, the parties hereto agree <br />as follows: <br />Article 1. Purpose <br />1.1 The purpose of this Agreement is for CONTRACTOR to administer and carry out the day-to-day <br />functions associated with interior and exterior advertising on COUNTY transit vehicles. During the course <br />of this Agreement, the buses that have inside TV monitors will be phased out and replaced with buses that <br />have room for slide in placard type advertisements. This Agreement shall cover the TV monitors as they <br />are phased out and the new slide in placards. <br />Article 2. Scope of Work <br />2.1 On the terms and conditions set forth in this Agreement, COUNTY hereby engages CONTRACTOR <br />to procure, sell, install, and maintain advertising on transit vehicles for COUNTY in accordance with and <br />for the compensation specified in RFP 2025017, including Scope of Work/Services, Attachment F, <br />Revenue Proposal, and Attachment E, Advertising Standards, all of which are attached hereto and <br />incorporated herein. <br />Article 3. Additional Contractor Responsibilities <br />3.1 A Coordinator shall be appointed by the CONTRACTOR to coordinate the program with COUNTY. <br />The name, address, and contact information for the Coordinator is: Don Wright, 1515 Indian River Blvd, <br />Suite A245, Vero Beach, FL 3296o, 772-569-7777. <br />