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SCOPE OF SERVICES <br />1. TRANSIT ADVERTISING SERVICES <br />1.01 CONTRACTOR shall furnish all necessary sales, installation and maintenance <br />personnel, and an account representative, authorized to act hereunder on behalf of <br />CONTRACTOR. The responsibilities of CONTRACTOR shall include: <br />Aggressive sales of advertising display space in and on GoLine and Community <br />Coach buses and publications (including on -board video and slide in placard <br />advertisements). <br />Billing for and collection of sold advertising space including initial contracts and <br />renewals of contracts. <br />Preparation and submittal of related financial and operating reports. <br />Placement and maintenance of advertising materials, including preparing of <br />advertising materials for installation, scheduling of work and removing expired <br />materials, to be performed at CONTRACTOR's sole expense. <br />1.02 All advertising materials, advertisements and manner of presentation shall be subject to <br />prior approval by the PROJECT MANAGER. CONTRACTOR shall not place advertising <br />which is libelous, slanderous, obscene, salacious, or unlawful. Advertising, advertisements, <br />or a manner of presentation which negatively impacts the transit system is not permitted. <br />Advertising for tobacco, liquor of any type, political messages, or any other inappropriate <br />advertising is prohibited. <br />1.03 All permissible exterior formats are as shown in Attachment #1, Bus Diagrams. <br />Permissible interior advertising shall be on digital monitors while available, switching to slide <br />in placards and two advertising spaces on route maps. <br />1.03(a) It is understood that not all newer buses will include slide in placard advertising <br />spaces. If any bus is not equipped with pre-installed slide in placard spaces, no inside <br />advertising may be placed in that bus without prior COUNTY approval. The location of slide <br />in placard advertising shall be in compliance with Attachment #2. <br />1.04 COUNTY's Advertising Standards attached as Exhibit C shall be incorporated into this <br />Amended Agreement and shall be made a part hereof. CONTRACTOR shall solely be <br />responsible for the implementation and enforcement of said advertising standards. <br />CONTRACTOR shall not modify or amend the advertising standards without first obtaining <br />the prior written consent of the PROJECT MANAGER. This may require an Amendment to <br />the Amended Agreement prior to implementation. <br />1.05 At his/her sole discretion, the PROJECT MANAGER may disapprove at any time any <br />items found to be in violation of the standards stated in Section 1.04 above. As soon as <br />practicable, but in no instance more than seven (7) days after receipt of notice, <br />CONTRACTOR, at its sole cost and expense, shall remove from COUNTY property any item <br />which is not approved. Any items previously approved, which may subsequently be <br />9 <br />F \Community Development\Users\MPO\Transit\Advertising\RFP\Transit Advertising Contract clean final 2015 docx <br />