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BOOK Because an effective marketing campaign changes as marketing trends change, the Economic Development Element will be more general in nature, requiring the Economic Development Division to prepare an annual marketing plan. Policy 7.2 requires the Economic Development Division to complete a marketing plan each year and have that plan approved by the EDC. Future Land Use Element Based upon its analysis, staff feels that the proposed change to policy 6.1 meets the second criterion of policy 14.3 and that the proposed change to policy 14.3 meets the first criterion of policy 14.3. As indicated in the previous section, the concepts oftraditional neighborhood design (TND) Projects and mixed use districts are similar to the concept of agricultural PDs. The revisions to policy 6.1 correct the oversight of not including the two former development concepts in policy 6.1. By revising the third criterion of policy 14.3, a mistake in the text will be connected. A substantial change in circumstances wan -ants a change in any portion of the comprehensive plan that is affected by that change in circumstances. As originally stated, the third criterion may be construed as to be available only for future land use map amendment proposals, which was not the intended notion of that third criterion. Recreation and Open Space Element Based upon its analysis, staff feels that the proposed revision to policy 7.3 of the Recreation and Open Space Element meets the second criterion of policy 14.3 of the Future Land Use Element. Deleting the word "type" from policy 7.3 con-ects an oversight in the text of that policy and better clarifies the action of that policy. While the referenced policies are particularly applicable to this request, other comprehensive plan policies and objectives also have relevance. For that reason, staff evaluated the amendment requests for consistency with all plan policies and objectives. Based upon that analysis, staff determined that the requests are consistent with the comprehensive plan. The Board of County Commissioners have three alternatives regarding this comprehensive plan text amendment. The Board of County Commissioners may decide to: , 1. Deny transmittal of this amendment to DCA; 2. Approve transmittal of this amendment to DCA; or 3. Approve transmittal of this amendment, with changes, to DCA. It is staffs position that this proposed amendment to the county's comprehensive plan will enhance the plan. Also, it has been demonstrated that this amendment maintains the plan's internal consistency. For those reasons, staff feels that the proposed amendment should be adopted. Based on the analysis conducted, sta$ the Planning and Zoning Commission, and the Professional Services Advisory Committee recommend that the Board of County Commissioners approve this amendment for transmittal to DCA for review. MAY 189 1999