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�Sftmfold Fanan <br />Stern AX0, cr06M <br />Rai) 325-3500 <br />wol�irhF.Ner A1edr <br />The Megersie of Supemeebirg <br />June 6, 1994 <br />Tom Vincent <br />Halvorsen Development Corp. <br />1900 Glades Rd. <br />Suite 260 <br />Boca Raton, Fla. 33431 <br />Dear Tom: <br />Per our conversation, let me clarify how the food distribution industry defines <br />grocery stores and supermarkets. Grocery stores is the umbrella term for any <br />type of food store that sells food and non-foods items, including a mix of canned <br />and packaged goods, along with perishables items. A supermarket is defined <br />as any grocery store with at least $2 million in annual sales -that feaU= self-service <br />and a full line of groceries, non-foods and perishables departments. <br />In other words, all supermarkets are, by definition, grocery stores. <br />Keep in mind that these definitions are determined by industry consensus, including <br />top executives of major chains and wholesalers, trade press editors, as well as <br />representatives from associations such as the Food Marketing Institute, the National <br />Grocers Assn. and the National -American Wholesale Cmocers' Assn. This ensures that <br />we are all on the same page when we are talking about different types of stores. <br />The attached pages may help clarify the situation frather. As you can see on the table <br />showing 1993 grocery industry sales, "All grocery stores" is the topline number, with <br />136,000 stores. "Supermarkets" make up one segment of grocery stores, with the others <br />being convenience stores, wholesale club stores and other stores (which include mom_ <br />and -POP stores, delis, etc.). I have also included a page of published definitions from <br />Progressive Grocer's 1994 Marketing Guidebook. <br />Feel free to call me if you have questions. My direct line is 203-977-2923. <br />yours, <br />Priscilla Donegan <br />Managing Editor <br />July 12, 1994 <br />27 <br />M M <br />_I <br />